In 1770, Jean Francios de Beaumelle Gonsoulin, a land surveyor for the King of France, registered his brand in St. Martin Parish.
More than 250 years later, Francios' descendant Shannon Gonsoulin has maintained the namesake with Gonsoulin Land and Cattle Company.
A staple at the Lafayette Farmers Market, the New Iberia-based meat company boasts a long lineage of butchers, meat market operators and, most recently, a grass-fed cattle ranch.
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Those involved with animal agriculture know well the misinformation and fearmongering alternative meat activists successfully use. Even some from within U.S. agriculture are promoting plant-based proteins with increased effort.
How should the animal agriculture industry and other advocates communicate around such hot topics as alternative meats and plant-based proteins when fear, uncertainty and doubt are tactics of those shaming consumers into a meatless lifestyle?
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USDA’s Risk Management Agency is updating livestock insurance policies. The RMA updates to the Dairy Revenue Protection (DRP) and Livestock Gross Margin (LGM) policies will be effective for the 2022 and succeeding crop years.
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Despite having to prepare their animals in the middle of a pandemic, hundreds of young people from across Louisiana were named state champions during the 86th annual LSU AgCenter Livestock Show held at the Lamar-Dixon Expo Center.
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The capability to host workshops, seminars, field days and other in-person events has historically been fundamental in demonstrating hands-on management techniques and fostering communication with livestock producers. However, when faced with the inability to hold these events during the COVID-19 pandemic, LSU AgCenter livestock specialists and agents turned to alternative platforms to ensure continued interaction with producers and industry members. Onset of the pandemic created turmoil in many aspects of life, including the beef cattle industry and markets.
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