By Maggie Heyn Richardson
Southern Living
There’s a booth at the Red Stick Farmers Market in Baton Rouge where the star attraction is hibiscus. But it’s not the showy ornamental plant you’ll often see adorning Southern front porches. It’s roselle hibiscus, the smaller, bloodred flower with a fruit that’s long been used in a variety of culinary applications. Clinton, Louisiana’s Lena Farms began cultivating it in 2012, tapping into a rising interest in hibiscus teas and other products.