By Terri Moore
American Farm Bureau Federation
If you bought beef recently, you probably experienced sticker shock over high prices; yet farmers are experiencing the opposite shock, as the price they’re paid for their cattle falls. How can that be? It’s the result of a complex food supply chain, and beef isn’t alone. It’s a scenario playing out across a variety of agricultural products: big disparities between retail prices and farm gate prices. Before we delve into shoppers’ perceptions about it, let’s compare.