Partnerships Boost Cotton Sustainability Message
Truterra, LLC, the sustainability business at Land O’Lakes, Inc., one of America’s largest farmer-owned cooperatives, has announced a new collaboration with Cotton Incorporated, a not-for-profit research and marketing company representing Upland cotton, to advance the adoption of sustainable farming practices across 50,000 acres of cotton in the Midsouth sourcing region.
The new initiative will tap the Truterra Stewardship platform and Truterra retailer member GreenPoint Ag to help connect consumer brands to verified sources of more sustainable cotton in their supply chain