Relationships Are Key To Restoring Trust In Media

By Tim Hearden

Western Farm Press

As news outlets in the post-Trump era begin picking up the pieces of a fractured industry, I’ve seen positive signs indicating that a reset in how they approach their audiences may be on the horizon.

In an industry not always known for introspection, some is occurring, fueled largely by a recent poll from Edelman finding that Americans’ trust in traditional media has reached another all-time low. It’s also fueled by pandemic-related economic downturns that hit some sectors such as newspapers particularly hard.

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