Consumer Support of Farmers Grows as a Result of COVID-19
A recent Cargill study found a majority of consumers stand ready to rally around farmers in support of their efforts to put food on tables around the globe. Consumer recognition for the challenges and expectations farmers face grew amid the COVID-19 pandemic, as processing and transportation bottlenecks, especially in the protein industry, stretched the global food supply. In the latest Feed4Thought survey, Cargill found nearly one-third of consumers in the U.S., Brazil, Vietnam, and Norway have a renewed appreciation for animal agriculture.
“When consumers experienced bare shelves at grocery stores, they were reminded of the critical role livestock and aquaculture farmers play in global food security,” said David Webster, president of Cargill Animal Nutrition & Health.